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Makeup Tips

Practical Applications

8 CG Expert tips on things like how to shop for foundation and application tricks.

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Take our Makeup Advisor quiz to find the products and beauty tips right for you.

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  1. Going Shade Shopping?
    If you can't try on the foundation you are interested in, hold it up next to your face (in sunlight if possible).
  2. Seasonal update
    Skin colour changes with the seasons, so your foundation should change, too. For instance, do not wear the same foundation with a summer tan as you would in the winter.
  3. To be precise
    For the most professional application, use your fingertips or a triangle sponge to apply foundation. Natural sea sponges don't cover evenly - save them for your bath. Instead, try Sponge Wedges - the smooth surface strokes on evenly, the tapered edge blends make-up into tough to reach spots like corners between eye and nose.
  4. Bright-eyed tip
    Use foundation on your eyelids even if you never wear shadow. It gives a bright, open look to the entire eye area.
  5. The blend trend
    When you wear foundation on your entire face or need coverage at the jaw line, be sure to blend it into the edges of your face and down onto your neck, or else you will appear to have a mask on. Sponge Wedges offer a smooth surface for an even application.
  6. Shake things up
    If you are using a liquid foundation, always shake the bottle vigorously before applying.
  7. Colour coordinating
    Foundation colour should be so perfectly matched to your skin tone that it seems to disappear into your skin. It should not be noticeable in any way. If it is, the shade is wrong.
  8. Fine line tamer
    To smooth fine lines, normal to dry skin types should prime their skin by adding a light layer of moisturizer 10 minutes before applying make-up. Blot the excess away, then apply a layer of moisture-enriched foundation like Advanced Radiance Age-Defying Restorative Cream Foundation.

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